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Company context is the profile Propane uses to understand your business. It is injected into every AI interaction — the more complete it is, the more relevant and accurate your outputs. Most fields are auto-generated by Propane based on your connected data. Glossary requires manual input, since it is specific to your product’s terminology.
CategoryWhat it covers
OverviewWhat your company does in plain English
VisionWhere the company is going
Core valuesWhat the team believes and how they operate
ProductsWhat you sell and how each product works
FeaturesKey capabilities and what makes them valuable
PricingPlans, tiers, and what is included
Use casesWhat problems you solve and for whom
ICPWho your ideal customers are
Value propositionsWhy customers choose you
Case studiesReal customer outcomes and proof points
GlossaryYour terms — product names, objects, and internal language
Legal & policiesCompliance, privacy, and policy summaries